telecommunicationmunicationmunication INDUSTRY STRATEGIC abstract OF AIRTEL VS RELIANCE subject 6 A: Aditya.A.V.K – 2008003 Neha Agrawal – 2008025 Pratyusha Chavali – 2008035 Rag keep backndra C.V. – 2008036 Nagraj Row – 2008057 Swati Maskara - 2008058 CONTENTS INTRODUCTION TO telecom INDUSTRY IN INDIA autobiography OF TELECOM IN INDIA tail fin FORCE ANALYSIS OF TELECOM INDUSTRY THE CHOSEN two PLAYERS MARKETING STRATEGY geographical REACH VALUE ADDED go SWOT ANALYSIS characteristic CORE STRATEGIES ADOPTED relative ANALYSIS OF THE TWO PLAYERS advertise STRATEGY ANALYSIS emerging OULOOK FOR 3G AND INTERNET REFERENCES 2 3 4 8 9 10 13 14 15 17 18 21 22 Submitted by: GROUP 6 A 1 STRATEGIC MANAGEMENT TERM PAPER ANALYSIS OF THE TELECOM INDUSTRY IN INDIA INTRODUCTION India continues to be one(a) of the fastest growing telecom markets in the world. Reforms introduced by consecutive Indian g everywherenments over the last decade have dramatically changed the nature of telecommunications in the country. The fast track increase of the Indian telecom application has made it a linchpin contributor to India’s progress. India select a phased approach for reforming the telecom sector right from the beginning. Privatization was little by little introduced, original in value-added service, fol impressioned by cellular and basic services. An free regulative body, Telecom Regulatory Authority of India (TRAI), was established to do it with controversy in a balanced manner This gradual and careful reform process in India has favored application growth. Today, on that point are more than 225 million telecom subscribers in India. either month, 6-7 million new subscribers are added. Upcoming services much(prenominal) as 3G and WiMax will help to further make up the growth rate. Furthermore, the Indian economy is slated to come back on track with 6-7 percent growth. There exists enormous b usiness potential drop for telecom compani! es on account of the country’s unkept tele-density, which is close to 19 per cent presently....If you want to get a full essay, order it on our website: OrderCustomPaper.com
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